Nobis Fetes Grey's Anatomy Star Giacomo Gianniotti As Brand Ambassador

Photo credit: Juan Patino for Nobis

Giacomo Gianniotti

On Thursday, March 12th Canadian outerwear brand Nobis feted the coming of Spring as well their new Brand Ambassador, actor Giacomo Gianniotti at the Standard Hotel in New York City's famed Meatpacking District in what some people referred to as the last party in NYC for the foreseeable future due to the Coronavirus. 

Gianniotti is best known for his role as Dr. Andrew DeLuca on the ABC hit series Grey's Anatomy and will serve as Nobis' lead global brand ambassador. 

"Giacomo's philanthropic spirit is inspiring and is a natural fit with Nobi's brand values," says Robin Yates, Vice-President and Co-founder of Nobis. "We're incredibly excited to have him at the forefront of our team of global ambassadors."

Photo credit: Juan Patino for Nobis

Giacomo Gianniotti and Robin Yates, Vice-President and Co-Founder of Nobis

This marks the first time the actor is the face of a fashion or outerwear brand although he has been long supported by Nobis through his philanthropic endeavors with organizations such as All Hands and Hearts to help earthquake victims in Nepal and the L.A. based organization, My Friend's Place, which aims to end homelessness among youth. 

"I am thrilled to be partnering with Nobis as their Global Brand Ambassador," says Gianniotti. "Their passion to create beautiful outerwear and commitment to giving back to their communtity is truly inspiring. I could not be prouder of our collaboration." 

Check out the photos below to see who stopped by to celebrate with Giacomo and Nobis!

Photo credit: Leandro Justen for Nobis

Giacomo Gianniotti, Keytt Lundqvist and Alex Lundqvist

Photo credit: Leandro Justen for Nobis

Garret Neff

Photo credit: Leandro Justen for Nobis

Marc Lupo, Giacomo Gianniotti and James Volpe

Photo credit: Leandro Justen for Nobis

Jonathan Valdez attends Nobis's Spring 2020 event celebrating brand ambassador Giacomo Gianniotti wearing a Nobis hat, Versace Glasses, Cockpit USA bomber jacket and All Saints necklace

Photo credit: Juan Patino for Nobis

Giacomo Gianniotti and Jonathan Valdez

For more information about Nobis click here.